Satellite Office Space – 3 Good Reasons to Branch Out

Thinking of establishing a satellite office space? You’re not alone. Businesses large and small consider the Capital Region a branch-office destination due, in part, to our tech-friendly environment and proximity to state government decision-makers.

A smaller office space located away from your company’s main office can serve a number of important purposes, including establishing a presence in a new marketplace, staking your claim in an existing marketplace and/or setting up short-term project space.

Visibility

A satellite office can help your company reach into new territory and meet unfulfilled demands for what you make or do. For example, if your office or franchise is located downstate, but market trends show a need for physical presence upstate, a satellite office will give you the address and professional workspace you need to enter the market.

Permanence

Maybe your company got its start in western New York, but you’ve built a considerable following in the Albany market. Now your clientele wants closer proximity to your services and employees. Establish some permanence in their area with a satellite office that meets your clients’ needs and enables your company to serve them more efficiently and effectively.

Proximity

Have a big project here in Albany, but headquartered in another state or region? Consider a temporary satellite office to serve your needs until project completion. A satellite office cuts down on travel to and from your project and allows you to allocate resources where they’re needed most. Many property management companies will be happy to work with you on a short-term lease.

Susan Touhey, partner at The Anderson Company, says although leasing additional office space means some additional work, many companies find that the benefits of a satellite office more than make up for it.

“We’re finding that more and more companies are looking for flexible office space and terms to meet a specific or short-term need,” Touhey says. “The Capital Region has a number of important business corridors, and satellite offices in those locations give out-of-town companies close access to them.”